Show your support and shout WAH-WAY!
You can rely on Precision to make a noise, especially when the Triathlon is in town.
When the PruHealth World Triathlon Grand Final took place in the heart of London, we were on hand to welcome the triathlon heroes home, alongside hundreds of thousands of supporters. The final race was the most significant and high profile event on the global triathlon calendar where the World Championship crown was to be decided in front of a grandstand full of spectators amongst a festival atmosphere.
Schools, families, sports fans and people that wanted to enjoy a fantastic day out in central London were invited to help create a truly spectacular atmosphere to cheer on the triathletes from all over the world. Precision were on hand with the loudhailer of all loudhailers to shout them home.
The loudhailer was part of a social media campaign and a competition to win a Huawei smartphone. You were encouraged to get on an exercise bike for 60 seconds and share your race-face on Facebook and Instagram. The loudhailer, the competition, the race and the occasion were highly entertaining and a great success for all involved.
The loudhailer is a perfect example of physical media working well with digital. Nothing cuts through quite like print or appeals more to the senses. You can hold it, feel it, touch it, read it, smell it and, in the case of our loudhailer, hear it!